3M Office Depot Holiday Full Pallet Display

• Designed for Scotch® Tapes
• Holds both office tapes and packaging tapes
• Goal: Increase the attachment rate between boxed tape and dispensers
• Back-to-back mirrored quarter pallet displays combined with corner dump bins
• All offerings contained in one pallet, adjusted based on store volumes
• Sales of Scotch premium packaging tapes outpaced the store brand and last year’s sales.

3M Staples Holiday Shipper Displays

• Scotch Tape and Post-it® Labels for the holidays
• Fall season merchandising display that would carry into the holidays
• Had to convey a “gift” image without being holiday-specific in nature.
• Die-cut roll wrap attracted shoppers to the display
• Double-digit increase in sales of these products
• Attachment rate between the two product categories at an all-time high

3M Staples Holiday Half Pallet Display

• Die-cut dimensional image of the new Stiletto dispenser being merchandised
• Also included touch-and-feel samples of the dispenser
• Designed to increase incremental sales during the holidays
• Removable base graphics aided the transition from one season to the next
• This point-of-sale display resulted in significant share gains in the channel and double-digit percent growth each week

3M Post-It Apple Shipper Display

• Display quickly created awareness of the new apple-shaped Post-It dispenser
• Waterfall layering of the shelves allowed consumers to shop the product easily
• Sales generated during product launch resulted in regular placement in aisle