Note: Our "Success Stories" are a series of postings about retail displays and packaging that we produced with exceptional results for our customers. We share these to inspire new ideas for your point of purchase display and packaging projects. Objective Expand from hardware products to consumables with coffee being the first product Drive traffic into the stores through offerings in every day consumable goods Add incremental sales for their destination retailers What we did Created an inexpensive, quick-assembly floor display Manufactured on our digital press to eliminate plates and tooling Designed the coffee display to be flexible for variable size, height and weight products Results Display was manufactured on our digital press and digital cutting table The quantity of 200 units raised incremental product sales at the targeted retailer Custom coffee display established a regular retailer purchase stream and eventual permanent placement of the coffee product line Contact us today for help with your next corrugated display or retail packaging project.  

In anticipation of GlobalShop 2012, February 29 - March 2 in Las Vegas, we are highlighting some of the displays we will compete with at POPAI’s annual Outstanding Marketing at Retail Achievement (OMA) awards contest. Today's focus: Four display projects, completed for 3M brands: 3M Office Depot Holiday Full Pallet Display Designed for Scotch® Tapes Holds both office tapes and packaging tapes Goal: Increase the attachment rate between boxed tape and dispensers Back-to-back mirrored quarter pallet displays combined with corner dump bins All offerings contained in one pallet, adjusted based on store volumes Sales of Scotch premium packaging tapes outpaced the store brand and last year’s sales. 3M Staples Holiday Shipper Displays Scotch Tape and Post-it® Labels for the holidays Fall season merchandising display that would carry into the holidays Had to convey a “gift” image without being holiday-specific in nature. Die-cut roll wrap attracted shoppers to the display Double-digit increase in sales of these products Attachment rate between the two product categories at an all-time high 3M Staples Holiday Half Pallet Display Die-cut dimensional image of the new Stiletto dispenser being merchandised Also included touch-and-feel samples of the dispenser Designed to increase incremental sales during the holidays Removable base graphics aided the transition from one season to the next This point-of-sale display resulted in significant share gains in the channel and double-digit percent growth each week 3M Post-It Apple Shipper Display Display quickly created awareness of the new apple-shaped Post-It dispenser Waterfall layering of the shelves allowed consumers to...

Creative Displays Now, a division of Great Northern Corporation, will be at GlobalShop, Feb 29 - March 2, at the Sales Expo Center in Las Vegas. Great Northern will be exhibiting at Booth #433 and will compete with the following 11 displays in POPAI’s annual Outstanding Marketing at Retail Achievement (OMA) awards contest. This is the industry’s largest and longest-running competition, recognizing the most innovative and effective marketing-at-retail displays and programs. Call us at 1-866-244-2214 to discuss how we can help you with your next retail display or packaging project. 3M Office Depot Holiday Full Pallet DisplayDesigned to drive incremental holiday sales of Scotch® Tapes, this display had to contain both office tapes and packaging tapes. The goal was to get placement of the new desk dispensers into the market and increase the attachment rate between boxed tape and dispensers as well as other premium packaging tapes. Dual back-to-back mirrored quarter pallet displays combined with corner dump bins enabled all the offerings to be contained in one pallet that could be easily adjusted based on store volumes, as well as made it easy for consumers to shop. Sales of Scotch premium packaging tapes outpaced the store brand and last year’s sales. 3M Staples Holiday Shipper DisplaysCreated for a fall season presentation that would carry into the holidays, this merchandising display had to convey a “gift” image without being holiday-specific in nature. The die-cut roll wrap attracted shoppers to the display and helped to entice them to purchase Scotch Tape and...

By Matt Ruggle Note: Our "Success Stories" are a series of postings about retail displays and packaging that we produced with exceptional results for our customers. We share these to inspire new ideas for your retail display and packaging projects. Objective Develop a simple floor display platform that provides ease of execution at retail Combine a powerful visual impact with structural integrity for easy access to product and a small footprint for health food stores Customer needs displays in store in 3 weeks What we did Created a simple one-piece column structure with a dramatic image of Usain Bolt, Olympic Gold medalist, as a billboard graphic Developed a quick 1-2-3 assembly process Added stark white shelves that highlight product colors and extend beyond the display to invite consumers to further investigate Positioned the brand message with high visibility to quickly communicate product benefits to the serious athlete Results Our speed-to-market process resulted in design to delivery in 3 weeks The G Series Pro products are selling four times the level of those that are on the shelf Retailers reported that the retail floor displays have been restocked multiple times The addition of the vac-formed tray has extended store life and enabled retailers to keep the display on the floor to match demand Contact us today to discuss how we can help you with your next corrugated display or retail packaging project.  

Great Northern Corporation, the parent company of Creative Displays Now, took home nine awards at the 2011 Shopper Marketing Expo. The show ran from October 18th through the 20th in Chicago. The annual competition recognizes the industry's most inspiring and creative in-store activation tactics and campaigns. Gold, silver and bronze awards are distributed throughout eight channels based upon the entry’s ability to command attention, connect with the shopper, convey information and close the sale. A platinum award for Best of the Times honors is given to the top scoring entry of all gold award recipients within each channel. Included in the nine awards were two Platinum Awards, which represent the best point of purchase displays in each retail channel. Our Platinum Awards were in the Convenience Store  (PepsiCo - Mountain Dew cooler door display) and the Specialty Store (3M Post-It Note shipper display) channels. Read more about our Shopper Marketing Expo awards.