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Success Story: 3M Quarter Pallet Display

Note: Our “Success Stories” are a series of postings about displays and packaging that we produced with exceptional results for our customers. We share these to inspire new ideas for your retail display and packaging projects.

Objective

  • Design a quarter pallet display specifically for tax time to fit into office/business retail
  • Create an identifiable structural and graphic presence that invites investigation
  • Get maximum product load in the footprint and ensure shoppability

What We Did

  • Created a file cabinet theme to attract attention and enhance placement
  • Layered waterfall drawers to maximize product load and keep product highly visible and accessible
  • Engineered pillow-core door fronts with drawer glides to encourage interaction

Results

  • The product assortment and display placement exceeded customer sales plan
  • Overall performance was one of the best of the promotional season with double-digit growth over similar quarter-pallet displays
  • Retailer wants to repeat the promotional effort and explore other custom retail display opportunities

 

Contact us to discuss how we can help with your display or packaging project.

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