Note: Our “Success Stories” are a series of postings about displays and packaging that we produced with exceptional results for our customers. We share these to inspire new ideas for your retail display and packaging projects.
Objective
Design a quarter pallet display specifically for tax time to fit into office/business retail
Create an identifiable structural and graphic presence that invites investigation
Get maximum product load in the footprint and ensure shoppability
What We Did
Created a file cabinet theme to attract attention and enhance placement
Layered waterfall drawers to maximize product load and keep product highly visible and accessible
Engineered pillow-core door fronts with drawer glides to encourage interaction
Results
The product assortment and display placement exceeded customer sales plan
Overall performance was one of the best of the promotional season with double-digit growth over similar quarter-pallet displays
Retailer wants to repeat the promotional effort and explore other custom retail display opportunities
Contact us to discuss how we can help with your display or packaging project. You can also click here to see more Case Studies from Creative Displays Now!
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