Blog Archive : Tag: Success Stories

Success Story: Post-It Notes End Cap Display

2013 Design of the Times “Best of Show” in the Specialty Stores Category

3M wanted to secure secondary placement for its Post-it Notes® brand collection in a high traffic end cap display at Staples.

Dramatically presenting “painting” as a metaphor for using brightly colored notes, this well-placed end cap merchandised the notes in a way that extended their hues into stripes that ran from top to bottom, framing the packaged notes within the bands of color.

Take-Note-of-Color

Unique lug ons and dimensional components brought to life bursts of paint coming out of cans and being playfully painted with rollers, something shoppers would not expect to see in an office supplies store.

The end cap display positioned the notes within their associated color stripes, drawing shoppers’ attention to the eye-catching display and prompting them to select the color that fit their personal tastes. Selection was then as fun and as easy as pulling paint samples from a hardware-store shelf.

The color-coded merchandising not only make it simple for shoppers to make their selections, but it also made it easy for stores to keep product stocked and organized at the shelf. The end cap received on-the-spot buy-in with the account and once in stores served as an extension for a larger sales effort. The program has generated a nine percent lift in sales of colored notes over the standard canary yellow variety.

Creative Displays Now has been creating award-winning retail displays for over 50 years! Contact a display expert to discuss how we can help with your next retail project.

Posted in UncategorizedTagged ,

Success Story: Pepsi Super Bowl Display

By

Note: Our “Success Stories” are a series of postings about displays and packaging that we produced with exceptional results for our customers. We share these to inspire new ideas for your retail display and packaging projects.

Pepsi wanted a high profile display to frame in full pallet loads of product with high impact imagery for the Super Bowl.

We designed a unique platform structure that is elevated off the floor to exceed the height of fully loaded pallets and is supported by fibre tubes that are anchored in place by a die-cut base pad that provides positioning and framework stability.

PowerPoint Presentation

This allows for full pallet replacement of product without any additional handling. The platform structure is die-cut to accept large temporary graphic imagery. The high visibility of the structure and the strong graphic imagery combined with the volume of product generated immediate attention when placed anywhere in the store. The flexibility of the structural components and the ease of replenishing product increased retailer buy-in and placement.

Contact Creative Displays Now for help you with your next retail display project.

Posted in Success StoriesTagged

Success Story: Lexmark Endcap Display

By

Note: Our “Success Stories” are a series of postings about retail displays and product packaging that we produced with exceptional results for our customers. We share these to inspire new ideas for your point of purchase display and packaging projects.
Objective

  • Create an endcap display to promote the launch of a new printer
  • Feature prominent graphics to emphasize cost savings
  • Make it store-ready for ease of set-up

What we did

  • A live printer could not be utilized due to power restrictions, so a full scale 4-color lug-on was created for the out-of-the-box experience
  • Bright graphics and an appealing monster visual were tied in to the front and side panels to attract attention and encourage interaction
  • Space was engineered to keep product inventory readily available

Results

  • Retailer loved the minimal set-up time and the amount of consumer education that was graphically portrayed, which freed up sales associate time
  • Incremental ink sales increased
  • Lexmark™ got featured placement in store, and are re-launching a similar endcap display with a new product
success_story_lexmark
We pride ourselves on working with our clients to create displays that sell more products at retail. Contact Creative Displays Now to discuss how we can help with your next retail endcap display or product packaging project.
Posted in UncategorizedTagged

Retail Display Success Stories

Our “Success Stories” are a series of postings about custom retail displays and packaging that we produced with exceptional results for our customers. We share these to inspire new ideas for your retail display and packaging projects.

Below are the success stories we have already published (more coming soon):

PowerPoint Presentation Success Story: Pepsi Super Bowl Display
Pepsi wanted a high profile display to frame in full pallet loads of product with high impact imagery for the Super Bowl.
success_story_lexmark Success Story: Lexmark Endcap Display
Easy setup for the retailer, striking print quality, and consumer education from this display increased incremental sales.
40_Pallet_Display_3M_Scotch Success Story: 3M Quarter Pallet Display
Overall performance was one of the best of the promotional season with double-digit growth over similar quarter-pallet displays.
pop-floor-display Success Story: Gatorade Floor Display
The G Series Pro products are selling four times the level of those that are on the shelf.
corrugated_retail_display_hanks Success Story: Digitally Printed Corrugated Display
The quantity of 200 units raised incremental product sales at the targeted retailer.
Posted in UncategorizedTagged

Success Story: Digitally Printed Corrugated Display

Note: Our “Success Stories” are a series of postings about retail displays and packaging that we produced with exceptional results for our customers. We share these to inspire new ideas for your point of purchase display and packaging projects.Objective

  • Expand from hardware products to consumables with coffee being the first product
  • Drive traffic into the stores through offerings in every day consumable goods
  • Add incremental sales for their destination retailers

What we did

  • Created an inexpensive, quick-assembly floor display
  • Manufactured on our digital press to eliminate plates and tooling
  • Designed the coffee display to be flexible for variable size, height and weight products

Results

  • Display was manufactured on our digital press and digital cutting table
  • The quantity of 200 units raised incremental product sales at the targeted retailer
  • Custom coffee display established a regular retailer purchase stream and eventual permanent placement of the coffee product line

Contact us today for help with your next corrugated display or retail packaging project.

corrugated_retail_display_hanks
Posted in UncategorizedTagged