1-866-244-2214Our in-house manufacturing in the U.S. enables us to meet your requested turnaround time, with over 99% of projects delivered on time. Throughout the process, our designers work closely with you to answer questions and provide solutions to keep production moving efficiently.
Corrugated Cardboard Display Stands
What Are Display Stands for Retail?
Display stands are specialized, branded fixtures designed for strategic placement within retail stores. They interrupt the shopper’s journey and draw their attention to a specific product. These displays play a critical role in the final, in-person interaction where a customer decides to buy, as shoppers often choose to do so when they are within arm’s reach of a product.
Unlike standard retail shelving, display stands don’t just hold products. They also serve as a marketing tool to tell your brand’s story and highlight the specific value you bring. With customers often making up their minds while they shop, displays can draw them in, improving product visibility and increasing the chances that they will choose your product.
Find the Perfect Display Stand for Your Product
Numerous display options can help you best showcase the products you want to sell. Some of the most common choices for retail spaces include the following. If you need a different option for your products, there are plenty of other displays, like bins, gravity feed displays, in-line solutions and multi-tiered options!
Floor Displays
Floor stands often feature convenient shelves and provide an easy way to market your merchandise to shoppers, including at point-of-sale (POS) locations. You can also format them as bins, which is an excellent strategy if you have many items. As the name implies, floor displays stand on the floor.
Retail Counter Displays
Counter display stands are much smaller than floor stands and are usually found at POS. They work well in many retail locations, including grocery stores, convenience shops and pharmacies. These displays are great for everything from candy to electronics and beauty products.
Sidekick Displays
Sidekick — or power wing — displays can go beside endcaps or existing shelving. Like other stands, they are customizable and work well for numerous products. You can use them for everything from magazines to hardware, food and new merchandise.
Endcaps
An endcap display is one of the most popular corrugated cardboard stands. These stands display products at the ends of aisles, allowing customers to grab them easily. Use these stands for new merchandise, bestsellers, on-sale items and more.
Pallet Displays
Pallet displays are set on a pallet, making them easy to unpack and set up in a store. You can get a full-pallet stand for the most room or opt for a half- or quarter-pallet. With smaller pallets, you can combine multiple ones to showcase multiple products.
Factors to Consider When Choosing a Display
With the many display types available, you may wonder about the best choice for your product. We’re well-versed in product display stands and can help you assess a few key factors to ensure your chosen display aligns with your marketing goals and product needs. Here are some considerations to make:
- Product characteristics: Think about the size, weight and particular presentation needs of your product. Heavy or bulky items might need floor displays, while smaller, lighter goods work well as retail counter displays.
- Campaign goals: Consider what you hope to accomplish with the display. Options like an endcap can work well for new merchandise, while a counter display can promote impulse buys.
- Retail environment: Different stores have varying layouts and traffic flow. Consider the size of the space available for your product and the ways shoppers tend to browse in a particular retail environment.
- Brand and marketing: We can customize all display types to your brand identity and marketing objectives, but the type of display can also promote the brand. For example, a playful custom-shaped floor display works well for toys.
- Shopper interaction: Think about how you foresee customers interacting with the product. You might aim for a quick grab with endcaps or a sidekick display for catching attention in busy aisles.
Join the Brands Winning at Retail
Whether you’re a new brand trying to compete with more established ones or a popular brand trying to promote a new product, display stands can help you accomplish your goals. At Creative Displays Now, we can help you create and produce unique displays that cater to the needs of your industry. We commonly work with sectors like:
- Food and beverage: Use custom display stands to showcase new snacks, a seasonal beverage or a specialty sauce. Vibrant displays get your product off the shelf and away from direct competitors to make it stand out.
- Nutritional products: If you sell protein powders, vitamins or health supplements, your displays can showcase clear benefits and educate customers about what your product does.
- Pet supplies: Catch the eyes of pet owners with fun custom-shaped displays in designs like bones or paw prints. We can create displays ranging from dump bins for quick grabs of seasonal toys to smaller displays for high-end treats.
- Electronics and home goods: We produce sturdy, well-designed displays to help your products stand out, whether you sell phone chargers, smart home devices or specialty hardware.
- Club store brands: Work with us to create full- or half-pallet displays that meet the logistical and marketing requirements for big box store brands.
- Toys: Capture the attention of kids and parents with fun, brightly colored and custom-shaped displays. These solutions are a great option to promote a new product or increase impulse buys for lower-priced items.
- Sporting goods: Sturdy power wing displays can hold packaged goods in high-traffic aisles. Floor displays can help you cross-promote multiple items, such as athletic tape, water bottles or other new fitness accessories.
- Health and beauty: Whether you want to launch a new cosmetic line or promote a seasonal gift set, our displays are an excellent way to do so. With a range of options, you can create a unique sales experience that fits your brand and customer.
The Strategic Benefits of Corrugated Cardboard Display Stands
Stands offer many benefits for businesses that want to promote their products in stores. Invest in a cardboard display stand if you want a simple and convenient way to promote your items in grocery shops, gas stations, department stores and other locations. These displays are an excellent choice for modern retail marketing, giving you an agile choice to suit changing needs. Displays offer the following characteristics that make them a beneficial option:
- Easy to transport and set up: Most displays only require minimal transportation, setup and maintenance. These lightweight stands let you place them anywhere in the store.
- Cost-effective: Corrugated cardboard displays are an affordable way to advertise merchandise in retail environments. Since they are low-cost, you can easily swap them out as you launch new campaigns or seasons change, keeping your look fresh.
- Customizable: When you work with Creative Displays Now, you can customize your displays to match your business and products. Use elements like colors, imagery and fonts to catch shoppers’ attention and convince them to buy your items.
- Fast to produce: We can work within your short production timeline, creating temporary displays quickly to respond to changing market trends. In contrast, permanent fixtures take much longer to produce.
- Eco-friendly design: Our displays use post-consumer waste and are 100% recyclable, making them more appealing to modern consumers and aligned with your organization’s corporate values.
Why Choose Creative Displays Now?
We’re a reliable and knowledgeable partner for your display needs. Whether you’re new to the process or working on a time crunch, we provide personalized support to help you succeed. Here are a few of the ways we stand out.
Over 60 Years of In-Store Expertise
We’ve worked with brands to develop high-quality point of purchase display stands and specialty packaging for over 60 years. Our vast experience in the industry means we know what works in the retail environment. Our team can also provide the expertise new brands need as they navigate the retail display creation process for the first time.
Designed for Retailer Compliance
Our experience working with major retailers means we’re well-versed in their particular display requirements. In the past, we’ve worked with brands to create displays for a range of stores, from Hy-Vee to Sam’s Club. Wherever you want to place your displays, we will help you do it.
High-Quality Production
Our U.S.-based manufacturing facility is ISO 9001:2015 certified, which means we have an effective quality management system. This system enables us to consistently deliver displays that meet your requirements and any applicable regulatory standards.
Bringing Displays From Concept to Retail Floor
With Creative Displays Now, you gain a collaborative and full-service partner that supports you through every stage of display creation. Here’s what that process looks like.
1. Design
Share your vision with our store display designers, and we’ll help you craft unique, custom displays. We understand product marketing and practical considerations like display structures. Our teams bring these elements together for an effective solution.
2. Prototyping
See your ideas come to life during the prototyping stage. We create full-color, tangible prototypes so you can see the design and make any changes before we start the complete production process. These designs also help you confirm that the end product will meet your performance requirements.
3. Printing
We perform printing in-house with a range of options to deliver the look and quality you want. These printing choices include lithography, flexography and digital printing. Our precise and vibrant printing helps you accurately incorporate logos, signature colors and branding into your displays.
4. Manufacturing
After prototype approval and printing, we manufacture your custom cardboard displays in our Minneapolis, Minnesota, facility. We utilize a range of packaging materials and can help you select the right one for your needs, depending on your budget and timeline.
5. Distribution
We assemble and hand-pack your displays, then send them to you by your chosen distribution method, whether by truck or air. Our distribution covers you coast to coast across North America. We can also ensure that packaging meets retailers’ needs and regulations to help you save time and money.
Frequently Asked Questions About Display Stands
Here are the answers to a few common questions we receive about our display stand services.
We don’t set strict requirements for minimum order quantity, but typically orders must be at least 300 to 350 to justify the up-front tooling charges.
The cost of custom displays can vary greatly depending on the quantity and graphics needed. Once you provide us with a general idea of your requirements, we can provide you with a quote to help you budget your costs effectively. Ordering larger quantities can save you money. We also offer various printing processes and display materials, some of which are more cost-effective than others.
We typically distribute the displays to you using major carriers like UPS Parcel and FedEx Ground. You can also arrange your own carrier, if you would prefer.
Cardboard displays typically last about three to six months in retail environments. We use high-quality cardboard materials and can adapt the material selection depending on the level of durability you need. These displays are the perfect solution for campaigns or seasonal promotions.
Get Custom Display Stands Today
Creative Displays Now designs and manufactures high-quality displays for retail environments. Our customizable options let you choose the stand type that works best for you and the branding that fits your business. Contact us online for a quote!