If your consumer packaged goods (CPG) brand is interested in going green, consider the ways cardboard retail displays can enhance your efforts.

Today’s consumers care more about protecting the planet than ever before, so switching to corrugated cardboard can highly benefit your business. We are breaking down the importance of taking action to create a greener business model and using materials that are better for the environment.

Explore how using corrugated cardboard displays can benefit your brand and help your business strive toward sustainability.

Continue reading “Going Green With Cardboard Displays” →

Impulse buying is a long-established concept in marketing, and it shows no signs of slowing down. According to one survey, 64% of adults in the United States increased their impulse spending in 2022. The average monthly amount spent is $314, up from just $183 two years prior.

Impulse buys can be a significant part of sales strategies for small, low-cost items, and counter displays are one of the best ways to promote them. Eye-catching countertop displays can appeal to many motivations for impulse buying while being affordable and sturdy. Whatever your products look like, these displays are an excellent choice across industries.

Continue reading “How Counter Displays Can Trigger Impulse Buys” →

The retail industry evolves as much as any other. Each year brings new trends as competitive businesses search for the tactics that will help them stand out. As 2023’s first quarter comes to a close, the patterns shaping the market are becoming apparent. Various new retail and consumer trends influence the decisions businesses make when sending their products to stores.

Continue reading “Top Retail Trends for 2023 and Beyond” →

The consumer packaged goods (CPGs) market is extremely competitive. Brands must find interesting ways to make products stand out among crowded store aisles. You can use intriguing and eye-catching point-of-purchase (POP) displays to enhance your product presentation and engage more shoppers.

Retail displays are a powerful tool to differentiate your products from the competition and enhance brand awareness for your business. With a few best practices in mind, you can create the most effective displays for your CPGs.

We are sharing some easy tips and tricks for designing displays that spark consumer interest and ultimately boost your in-store sales.

Continue reading “Tips and Tricks for Creating Effective Displays for CPGs” →