What is a PDQ display? PDQ displays are smaller, lightweight, easy-to-install trays, bins or racks that are generally used in check out areas of retail spaces. They’re basically point-of sale devices, and most corrugated PDQ displays are versatile in terms of what you can sell in them. The name “PDQ” is a play on the phrase “pretty darn quick” but it’s also sometimes called “product displayed quickly.”
Benefits of PDQ Displays
PDQ displays are great for smaller retail spaces or for the smaller areas (like check outs) in bigger spaces. In retail, it’s all about making the sale, so if you can find a place to sell something, you should take advantage of it! Every square inch of product placement real estate has the potential to improve your bottom line – and what retailer doesn’t want to do that?
Point of purchase (POP) displays are light-weight, durable, often temporary and, from a branding perspective, totally customizable. They’re custom-designed and manufactured with your precise product in mind, so they can be used to perfectly display everything from sunscreen to soda pop – and just about anything in between! They can be easily moved around and set up throughout your store, and there is a huge variety in basic style. Custom displays can be:
