By Matt Ruggle
Counter displays are a proficient and maximal way to launch products in a cost-efficient manner. They can be made tailored to suit the need of any product to be displayed in any store environment.
The cardboard countertop product display can be customized in any way to maximize the demonstration of the product. The example shelf display above takes advantage of multiple layers to exhibit each candle, and features a customized header to promote both the product and brand.
For over 60 years, Creative Displays Now has produced point-of-purchase displays, counter displays, cardboard displays, and several other displays for major retailers. Here are two effective displays used in club stores.