Blog Archive : Category: Printing, Manufacturing, and Product Pack-Out

Corrugated Cardboard Displays Vs Permanent Displays

In the world of brick and mortar retail, displays are a fact of life. If you’re selling, you’ve got to be showing.

Okay, so you know you need displays, now what? Where do you go from here? How do you know if you should invest in permanent, or stick with customizable corrugated cardboard displays? What factors go into this decision? Before you go busting out your power drill and start screwing shelves into the walls, let’s look a bit more in depth at the differences of the two.

Corrugated Cardboard Displays
Corrugated DisplayPoint of purchase (POP) displays are light-weight, durable, often temporary and, from a branding perspective, totally customizable. They’re custom-designed and manufactured with your precise product in mind, so they can be used to perfectly display everything from sunscreen to soda pop – and just about anything in between! They can be easily moved around and set up throughout your store, and there is a huge variety in basic style. Custom displays can be:

  • Floor displays
  • Counter displays
  • Pallet displays
  • Endcap displays
  • Power wing/sidekick displays
  • Display bins/case stackers
  • Inline displays
  • Brochure holders

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Posted in Display and Packaging Design, Printing, Manufacturing, and Product Pack-Out

Five Steps to the Perfect Point-of-Sale Display: From Sketch to Reality

Bringing a custom point of sale display from concept and design to practical reality can be a complex process. At Creative Displays Now (CDN), we have more than 50 years in the commercial display industry. During that time, we have fine-tuned our workflows to provide you with the highest quality products in the fastest possible time. Here’s a step-by-step overview of how the process works at the CDN facility.

Step 1—Custom Design
At CDN, our design team can sketch out cutting-edge ideas for your company to evaluate. Alternatively, we can take your idea and run with it. Once the concept is in place, we will provide your company with visual representations of your planned display unit. Once you are satisfied with the design, we move on to the next stage of our production process.

POP Display Design
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Posted in Display and Packaging Design, Printing, Manufacturing, and Product Pack-Out

3 Steps to Effective Seasonal Displays for the Office Supply Store Environment

Presenting your products effectively and efficiently in the consumer marketplace is often a matter of timing. Creating seasonal displays requires a good deal of advance planning and creative inspiration on the part of your company. Most major manufacturers begin the planning and production process for their displays months in advance of their arrival and implementation in stores. Keep in mind, certain large-scale seasonal campaigns might take even longer, with some being planned up to two quarters before the launch date. Careful and thoughtful planning will ensure you get the most bang for your buck with your seasonal display.

  • Back-to-school displays may consist of several different components designed to hold various items needed in the academic environment, extending both the design process and the production time for these items.
  • Black Friday and Christmas season sales can require rapid response times on the part of manufacturers and distribution companies. Countering the deals of discount and department stores with relevant and customized office supply store displays on the same or similar products can be critical to get your fair share of the consumer spending pie.

Office Store Display
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Posted in In-Store Display Tactics, Printing, Manufacturing, and Product Pack-Out, Retail Display Examples

Innovation in Corrugated Displays – They’ve Come a Long Way, Baby

Since a lot of products are packaged in thin, flexible containers with or without plastic support inside, protecting these items on the way to market is essential to reduce breakage and ensure optimal presentation and visual appeal for the consumer. Beyond the shipping factor, products need to be protected once they’re featured in retail environments. Display units should shield these products from accidental damage. Modern innovation in corrugated displays has provided added protection for fragile or breakable items while ensuring the most positive response from consumers in retail stores. Corrugated cardboard products can be manufactured from recycled materials, making them a green-friendly addition to any packaging process or display marketing campaign. Here are three major benefits of corrugated displays for snack manufacturers and distributors in the modern retail environment.

Corrugated Display
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Posted in Display and Packaging Design, Printing, Manufacturing, and Product Pack-Out

First Look: Our New Heidelberg Speedmaster XL 162

We are very excited to announce that our new, state-of-the-art Heidelberg offset litho press is up and running! As you will see, this is an impressive machine. It delivers extremely fast setup times, industry-leading color-matching capabilities, prepress integration, and much more.

This new machine will help Creative Displays Now and Custom Boxes Now continue to deliver point-of-purchase displays, retail packaging, and custom printed shipping boxes to clients quickly and with the highest quality. See more about our design, printing, and manufacturing process.

Highlights of the Heidelberg Speedmaster XL 162:

  • Up to 46” x 63” image on 6pt – 30pt stocks
  • 6 colors plus aqueous coating
  • Closed loop prepress integration for fast and precise set-ups
  • Fully automated plate changer improves make ready times
  • Most advanced inline color and job monitoring system in the industry
  • Minimal downtime, reducing paper waste
  • Automated wash-up system for fast job changeovers
  • Exceptional color accuracy and print stability
Posted in Printing, Manufacturing, and Product Pack-Out