Blog Archive : Category: In-Store Display Tactics

The Factors That Influence Purchasing Decisions in Retail Stores

There are many factors that influence purchasing decisions, and in today’s competitive retail landscape, you really can’t afford to not take advantage of knowing (and capitalizing on) those that can have a positive impact on sales. 

Factors that influence store purchasing decisions

What are the top factors that influence purchasing decisions for consumers today? Read on…

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Posted in Display and Packaging Design, In-Store Display Tactics

Free Standing Cardboard Displays

Free Standing Cardboard Displays
Free standing cardboard displays are a great way to showcase your product, stand out against the competition and increase sales. Almost sounds too good to be true, doesn’t it? We assure you…it’s not!

So how do you know if these selling machines are right for you and your products? Keep reading to learn everything you need to know about free standing cardboard displays.

Free Standing Cardboard Displays

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Posted in Display and Packaging Design, In-Store Display Tactics

Quench Your Thirst with Beer Displays

Whether it is for gatherings during the upcoming holiday season, or just a weekly Sunday Funday neighborhood event, many occasions call for a trip to the frosty aisle of a favorite local liquor store or beer aisle in a market. 

With all of these food-and-beverage-friendly occasions coming in the near future – all of which will encourage beer sales – now is a prime time to up the display game for your frosty beverages.

Beer Display

As a beverage supplier, your number one goal is to not only figure out how to grab the attention of consumers and make your brand both noteworthy and noticeable, but also to entice retailers to want to give you prime real estate space on their floor to showcase your product. 

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Posted in Beverage Displays, Display and Packaging Design, In-Store Display Tactics

Tiered Science! Using Tiered Display Stands

It’s not rocket science and you don’t have to be brilliant to figure out that retail display stands are not all the same. It can be tempting (and somewhat easy) to just go with the first style you see or find when you’re looking for creative ways to display your products.

Tiered Retail Display

Easy…but is it the best way to sell your product?

Will just any old display stand sell your product most effectively? Will you be able to capitalize on a basic floor or counter display if that’s the route you choose to go? How do you know when to take it up a notch and go with an outside-the-box display? 

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Posted in Display and Packaging Design, In-Store Display Tactics, Retail Display Examples

Great Uses for Table Top Display Stands

Once a product makes it to market, many people truly believe they have hurdled the hard part. And in a lot of respects, they’re right. The discovery was done, the market analysis was conducted, competitive research reviewed, trial runs completed, Q&A finished, pricing, manufacturing, branding…there is so much that goes into even just getting a product to market. So congratulations on making it this far. That really is quite an accomplishment.

Tabletop Display

But we’re here to tell you…now is not the time to slow down. Because there is more work to be done. How products are marketed once they hit the retail shelves is one of the most important (and we actually think fun) parts of the process.

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Posted in In-Store Display Tactics, Retail Display Examples