Common Retail Display Design Mistakes and How to Fix Them Contrary to popular belief, retail sales success depends on more than product quality and price. While these factors may initially draw shoppers to your product, there’s much more to the story. Presenting an attractive, logical, user-friendly retail display scheme is another key piece of the puzzle. It involves using custom retail displays that capture customers' attention and offer them added convenience. Interactive custom retail displays also help brands stand out in crowded marketplaces, boosting awareness and recognition. But how do you create effective retail displays? Start by avoiding the following mistakes that keep affecting your bottom line. 1. Awkward or Disorganized Traffic Flow Narrow, uneven or twisted …
Is your marketing team struggling to come up with endcap display ideas to boost sales in stores? You may just need a few good examples. Successful grocery store endcap displays should be bright and colorful and include the right combination of text and printed images to grab attention and get your message across in mere seconds. (more…)
Those in the retail space know that how and what customers buy has changed drastically over the past decade. These merchandising trends are especially relevant in light of the COVID-19 pandemic, as more than 60% of American buyers altered their shopping habits. Although restrictions have eased up significantly since then, many shoppers have found that they prefer these new habits. It's crucial for small and large businesses throughout the retail industry to know what's next. Here's a look at retail market trends in 2024 and beyond. (more…)
What Does PDQ Stand For in Retail? The spelled-out meaning of PDQ is surprisingly simple. PDQ stands for Pretty Darn Quick or Product Displayed Quickly. Usually, PDQ is used in the context of PDQ displays, which are retail-ready displays that come fully assembled and stocked. As the name implies, PDQ displays are fast. The idea is that no one needs to spend much time on setup. Getting a PDQ display ready for the floor might be as simple as popping open some cardboard and placing the display in the right location. Pretty Darn Quick (PDQ) displays have a lot of benefits …
Retail displays are among the best ways to organize and present your business's products to shoppers in stores. These displays help brands differentiate themselves from the competition and share important messaging. However, some displays are more effective in driving sales and inspiring customer loyalty than others. If you have a consumer packaged goods (CPG) brand, understanding the possibilities of point-of-purchase (POP) displays is essential for retailers’ success. You can reap many benefits and drive sales by utilizing interesting in-store displays. Are you still unsure which type of retail display is best for your product? Let's explore the most effective types …