Note: Our “Success Stories” are a series of postings about retail displays and packaging that we produced with exceptional results for our customers. We share these to inspire new ideas for your point of purchase display and packaging projects.Objective
Expand from hardware products to consumables with coffee being the first product
Drive traffic into the stores through offerings in every day consumable goods
Add incremental sales for their destination retailers
What we did
Created an inexpensive, quick-assembly floor display
Manufactured on our digital press to eliminate plates and tooling
Designed the coffee display to be flexible for variable size, height and weight products
Results
Display was manufactured on our digital press and digital cutting table
The quantity of 200 units raised incremental product sales at the targeted retailer
Custom coffee display established a regular retailer purchase stream and eventual permanent placement of the coffee product line